Frequently Asked Questions
What is WEN®?
WEN® has Hollywood buzzing. It was developed as a healthy alternative to the way people are used to cleansing their hair; eliminating the use of shampoo. Some shampoos can remove your hair's natural oils, and can cause dryness, frizziness, dullness and colour fade. WEN® Cleansing Conditioners replace shampoo, conditioner, detangler and leave-in conditioner, giving you five products in one bottle.
Which WEN® formula will suit my hair type best?
You really can't go wrong no matter which one you try. They are all designed to be used with coloured or natural hair, and we like to say that all hair types will benefit from all the Cleansing Conditioners. That said, the different formulas were developed for different reasons:
Sweet Almond Mint: The original formula. This is the one you get if you don't know where to start. It is a universal formula that will benefit all hair types from the finest, most brittle hair, to the thickest, curliest hair types.
Cucumber Aloe: Our lightest weight formula. Cucumber Aloe is great for fine hair as well as those with oily scalps.
What is the difference between some shampoos and WEN® Cleansing Conditioners?
Some shampoos can remove your hair's natural oils, and can cause dryness, frizziness, dullness and colour fade. But WEN® is designed to gently cleanse and moisturise your hair and scalp with no harsh stripping agents. Making hair shinier, softer, stronger, fuller after just one use.
How do you use WEN® Cleansing Conditioners?
Rinse hair thoroughly and completely with cool water for at least 1 minute. Cleansing Conditioner should be applied in four sections: the crown of your head, the nape/back of head, ends to the left side of your hair and ends to the right side of your hair.
For hair above your shoulders, use a minimum of 16 pumps (4 pumps per section).
For hair down to your shoulders, use a minimum of 20 pumps (5 pumps per section).
For hair past your shoulders use a minimum of 28 pumps (7 per section).
For hair to your mid-back use a minimum of 32 pumps (8 per section).
For thicker/coarser hair increase amount of pumps in order to thoroughly hydrate and cleanse the scalp and ends.
If you choose to rinse and repeat, use half the amount of suggested pumps for each cleansing.
Add a splash of water to help evenly distribute through the ends and massgae vigorously into scalp for 2-3 minutes. Leave on for at least 3-5 minutes. Rinse with cool water thoroughly for 1-2 minutes by massaging your scalp and running your fingers through to the ends. While hair is soaking wet, apply 1-3 pumps of the Cleansing Conditioner as a leave-in conditioner starting from the back of the head through to the ends.
Let hair dry naturally, style or wrap a towel around your head to absorb moisture. Do not abrasively dry your head with a towel as this will stree the hair and cause frizz.
You can cleanse daily but when used properly you should only have to cleanse every 2-3 days.
For further information on how to use the Cleansing Conditioner, please click here:
For information on How to use the Styling Creme, please click here:
For information on How to use the Re-Moist Intensive Hair Treatment, click here:
Can I use my regular styling tools?
WEN® works with all types of styling tools. Although frequent use of flat irons and curling irons can dry out, damage, and burn your hair.